Head of Integrated Product Marketing
Company: VirtualVocations
Location: Beaumont
Posted on: November 9, 2024
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Job Description:
A company is looking for a Head of Integrated Product Marketing
to lead and drive the strategy for integrated product
marketing.
Key Responsibilities
Develop and oversee comprehensive marketing strategies aligned with
business goals
Collaborate with cross-functional teams to refine product
positioning and ensure successful product launches
Manage a small product marketing team and establish key metrics for
continuous optimization
Required Qualifications
8+ years of experience in product marketing or related roles in the
consumer product or media industry
Proven track record in developing go-to-market strategies,
particularly in direct-to-consumer or ecommerce environments
Highly analytical with a data-driven mindset, including experience
with business intelligence tools
Strong leadership skills with experience managing high-performing
teams
Experience collaborating with product, data science, marketing, and
engineering teams
Keywords: VirtualVocations, Houston , Head of Integrated Product Marketing, Advertising , Beaumont, Texas
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